What Would A #1 Google Ranking Be Worth To Your Business?
More New Customers & Increased Revenue…That’s What!
Our sole focus is to ensure your website attracts the right type of customer, businesses operate in a lightening-fast digital world, doing things the same old way is a recipe for disaster. Continue to use the same old marketing techniques and your customers will fly right by you; and into your competitor’s hands.
Better Rankings That Attract More Clients?
Do You Engage & Captivate Your Visitors?
What are SEO techniques?
SEO techniques are how you get your small business’s website ranked in Google’s and other major search engine’s top 10 results. These techniques involve the use of SEO keywords and strategic placement of these keywords in your website’s content and links.
Some SEO methods can be performed in house, such as content creating, blogging, contextual linking. Other methods may require the use of an SEO consultant or Company, as they are more involved and need someone with experience in achieving results!
There are many SEO & SEM techniques that you will want to incorporate into your overall plan.
Incorporating SEO & SEM techniques into your small business’s online marketing strategy will generate impressive results (and the best part is most of your competitors aren’t using SEO effectively if at all). As long as these techniques are properly implemented you will see an increased amount of traffic visiting your website and your site will benefit from a higher ranking in the major SERPs.
The higher SERP ranking you are able to achieve – the more traffic you will generate to your website. More website traffic means more paying customers and more money for your business.
Dominate The Google Rankings In Your Market &
Out-Perform Your Competition?
In a recent local business research survey, over 74% of business owners who hired an SEO company felt they had been “ripped off” …lied to about what these SEO companies would do for them.
Over 30% said they did not get the results they were promised, got poor quality traffic, they paid cheap but got cheap SEO done for them, ended up tied to a long term contract, and wasted their time and money on solutions that didn’t work.
As a business owner you already understand the importance of marketing. Your customers need to hear about your company and what services you can provide for them if you want them to come knocking at your door.
The more you are able to market your small business, the better chance you will have of getting more customers. There are many ways that a business can market itself- PPC, media buying, social media, word of mouth, specials, deals and promotions.
One of the most valuable ways to market a business in the digital age is online marketing. Most customers’ first port of call when searching for products or services is the Internet.
This means that your business must absolutely be online if it wants to compete in today’s business world. Customers expect to see your business’s information online and they want to view your business’s website. If they cannot easily find your business’s online information, odds are they will simply find another company who does have an online presence.
Now we’re assuming your business is probably already online.
You probably have a company website and a business listing on online directories such as yell.com This is a great starting point – but it is not enough to really get your business onto the computer screens of thousands of potential customers.
In order to reach the hundreds of thousands of potential customers, your marketing strategy must include Search Engine Optimisation & Marketing.
Why Does Your Business Need Search Engine Marketing?
Search engine marketing (which includes SEO & Paid Marketing) refers to a series of practices that are designed to boost your company’s website ranking with major search engines.
In short, it means to get your business’s website onto the first results page of major search engines such as Google, Yahoo & Bing.
But why does your small business need to employ these techniques in order to be successful in today’s online marketplace? Can’t your customers just type your company name into Google and easily find you? They could – but only if they already know your company name?
Consider the following:
Let’s say you run a small business called ‘Dave’s Tile, Ceramic and Bathrooms’. Your business has a website and is listed in the online Yellow Pages. If a local customer knew your business’s name and wanted to find your telephone number, they could easily type “Dave’s Tile, Ceramic and Bathrooms” into a search engine like Google. Your company’s website would automatically appear at the top of Google’s result page, where your customer could easily view your website and find your telephone number.
This is great- but only if your customer happens to already know what your business is called. What happens if they are not familiar with your company name, or if they don’t even know your company exists? How would they find a good place to buy their tile or refurbish their bathroom?
Odds are they would still use Google, only they would type in something like “bathroom tile for sale” or “local bathroom company”.
If they typed in something like this your company website would still appear on the search engines results, but mostly likely there would be dozens or hundreds of other companies that would appear first.
Your website may appear on page 25 of Google’s search engine result pages. If your company is listed as number 245 of a list of potential choices, then no one is likely to find you.
Studies clearly show that the vast majority of online viewers use major search engines such as Google. Studies also show that more than 90% of these online viewers will only click on results that appear on the first search engine results page (SERP).
Very few viewers will even look at page 2 or page 3, and almost no one will look at page 5 or 6. This means that unless your company website and information is listed on page one, you will be missing out on customers & revenue!
If your business is not in the top ten of Google’s results – then you won’t be found by potential customers. This means that your business is missing out on leads, customers and sales, simply because you are not using SEO as a marketing channel!
So what do you need to do?
Here’s the First Step…
The first step is have a quick consult (free of course), talk a little shop – and then (painful as it might be) – we have to do a full-spectrum analysis of your website.
And there’s probably going to be a lot of things wrong with it, and a bunch of “red flags” that need to be sorted out ASAP.
And that’s okay. That’s the way it goes for nearly all of our clients.
After that’s done, we dig deep into your industry – and into your competitors’ rankings – and through a process of intense reverse-engineering, forensic marketing analysis and experience driven insight, we make a plan.
And then, stage-by-stage, we start the work… we get working on optimising your site to ensure increased traffic, leads, customers and revenue. But before all of that happens – we need to get the basics right…
Sound good? Great. We can’t wait to hear from you today, so we can start plotting with you on how to outrank your competitors, and start taking in leads like clockwork from the web’s ultimate traffic source.
Or you can grab yourself a beginners guide to SEO and start working on your site yourself or in house, MOZ have a great guide specifically aimed at first time SEOers you can take a look by clicking here
You can either contact us with this online form >>
Or, you can reach us directly at one of the following…
Phone: 0161 883 2040